Crew Catz

This project was developed as a social awareness campaign aimed at highlighting the importance of Trap-Neuter-Return (TNR) programs. It originated during my time studying in Savannah, Georgia, where a significant stray cat population brought attention to the need for humane and sustainable solutions.

The “Crew Catz” campaign focused heavily on poster design and informational materials, created to both educate the public and increase visibility around TNR efforts. The visual approach combined bold typography and engaging layouts to effectively communicate key messages in an accessible way.

In addition to print materials, the project also included a series of apparel designs, all of which were hand-printed by me. These pieces were intentionally styled with a grunge and street art aesthetic, helping to create a cohesive and impactful visual identity that resonates with a broader, community-driven audience.